Your customer’s day is full of distractions.
How can you be sure that your messages are reaching your customers and are more meaningful than your competitors’? Whether you market products or services, we’ll create a breakthrough marketing public relations program to drive sales.
We do it by helping our business to business, or B2B, marketing clients position their products, services and ideas to technical, highly specialized audience segments that have the power to specify, or indirectly influence, a B2B purchase.
We understand the subtle distinctions of business to business persuasion, and how to generate a positive sales environment that can enhance the performance and value of your sales force and distribution channel.
Our B2B marketing clients include:
- Ansell Protective Products – Red Bank, New Jersey - Industrial gloves and safety products
- DSM – Parsippany, New Jersey - Specialty life sciences and material sciences products and services
- Redemtech – Columbus, Ohio -Asset recovery and IT asset management
- Worthington Industries – Columbus, Ohio - Steel processing and manufactured metal product
Our B2B marketing experience includes:
- Event and campaign conceptualization and execution
- Trade and business media relations
- Online/social media management
- Industry and analyst relations
- Technical writing and collateral support